Elevate your brand. Amplify your voice. Create greater impact.

i.f.g. Studios accelerates growth and innovation for purpose-driven brands and nonprofits committed to raising their influence and impact in the world.

Our Approach:

  • We weave empathy, curiosity and authenticity into compelling narratives.
  • We execute on core values to build brand value.
  • We pursue opportunity at the intersection of current assets and market needs.
  • We keep stakeholder needs at the center of our efforts.
  • We believe collaboration is central to success.
  • We reach bold goals through continuous learning and incremental wins.
  • We find creative ways to simplify the complex so results can happen.

Storytelling

Raise your voice and visibility with a unique storytelling identity and compelling content narratives.

Our Story A.R.C™ process identifies your most valuable storytelling gems to share with your most important stakeholders, creating a messaging roadmap to accelerate your communications goals.

Ask us about our StoryCasting™ program – connecting the power of storytelling with the popularity of podcasts.

Create your own podcast to amplify your mission, message and impact that brings intelligent, entertaining and educational content to life. We curate and produce dynamic, engaging content that 30-second soundbites, blog posts or 2- minute videos can’t achieve.

Choose StoryCasting™ to:

  • Promote your brand leadership or model for change
  • Celebrate personal impact stories and results
  • Recognize valued community or supply chain partners
  • Extend the conversation on important issues
  • Showcase a specific expertise or advocacy point of view
  • Engage your members, donors, customers or employees
  • Expand your audience reach on podcast publishers like iTunes and Spotify®
  • Capture advanced listener analytics
  • Reinforce brand, communication, PR strategies

Use StoryCasting™ for:

Sector Thought Leadership

Spotlight your unique market or model for change approach. Elevate the visibility and voice of your expertise through a creative storytelling narrative that features your drive for results.

New Program or Campaign Launches

Elevate the urgency of a critical issue and why it matters to activate a wider audience. Spark interest and inspiration through authentic personal storytelling strategies.

Talent Recruiting and Retention

Strengthen culture and camaraderie with stories that are told from inside the organization. Showcase company values through personal employee stories can emotionally connect with a remote and large workforce.

Messaging

We combine our wordsmith wizardry with a deep understanding of your definitive market advantage and your competitive landscape.

Our expertise is rooted in authentic alignment – to your strategy and bold goals for change – creating simple, compelling and consistent messaging platforms that hold meaningful connections to your constituents.

Purpose Positioning

Capture a differentiated, trusted market advantage.

Brand Voice

Own an authentic and meaningful brand narrative.

Mission & Impact

Celebrate for your vision for change that is compelling and inspired.

Partnerships

Maximize shared audience value for cause and co-brand efforts.

Campaigns & Programs

Ignite greater clarity and urgency to motivate and activate your audience.

Listening

Decibel Discoveries™ turns curiosity into a catalyst for growth and innovation, providing executives, brand builders, marketing champions and product developers with tools and techniques to hear directly from valued stakeholders.

Our facilitated interview program helps internal game-changers uncover innovation ideas, improve decision making, strengthen strategic planning and fast-track partnership, program or product development efforts.

Are you listening carefully enough?

Uncover the candid insights and critical implications that don’t surface from simple online questionnaires, social media polls and third-party surveys.

Unique features of our guided listening approach:

1

Three-Tier Selection

Influencer interviews span 3 different stakeholder groups:
• Partners who help you BUILD your offering.
• Partners who help you DELIVER your offering.
• Customer or recipients who USE your offering.
2

5x5x5 Implementation

We follow a simple, intentional roadmap to fast-track results:
• Identify 5 influencers in each stakeholder group to interview.
• Define 5 open-ended interview questions for each stakeholder group.
• Complete the entire program within 5 weeks.
3

Unscripted Curiosity

A powerful technique for proactive listening:
• Ask one unscripted follow-up question after every preset question is answered.
• Builds interviewee trust and rapport.
• Boosts the brain's connect to what the ears have heard.
4

Insights & Implications Roadmap

Our tool to connect what we heard with your purpose and impact goals:
• Insights from interviews are reviewed.
• Critical implications are discussed.
• Strategic actions are identified.

Learning

A few of the workshops we customize to foster growth and innovation talents of executive leaders, stakeholder groups, project teams and game-changers.

Pando Potential Image

The Pando Potential

Training Focus: Cultivate Sustainable Growth

Objective: Discover the five secrets of the Giant Pando tree (the oldest and largest living organism in the world) to cultivating growth and resiliency – within yourself and your work.

Inspired by the nature, the Pando Potential unveils simple, memorable lessons to help you to seed new ideas, embrace change, foster flexibility, plan for results, seek greater visibility and nurture core values.

Format(s): Keynote, conference session, 2-hr workshop, half-day retreat.

Red Marbles Image

Finding Your Marbles

Training Focus: Simply Strategic Planning

Objective: Replace complex and cumbersome strategic planning processes with a simple, focused, actionable game plan to win. This parable-based program follows the story of Theodore P. Highbarker, a high profile consultant, who travels to present a prestigious keynote but gets sidetracked by a bunch of kids at a state marble tournament.

Discover the six lessons Theodore learns that inspire him to rethink his approach to strategy.

Format(s): 2-hr workshop, half or full-day retreat. “Finding Your Marbles” book included.

Innovate Image

ID-8 (ideate)

Training Focus: Spark Innovation

Objective: Identify 8 viable growth and innovation ideas by intersecting internal competencies and capacity with external market forces. Turn “what’s possible” and “what if” brainstorming into a tangible ideation matrix.

Each idea within this matrix is twisted further through a series of critical thinking and problem solving exercises to evaluate and prioritize which one among the 8 warrant assigning resources to pursue further.

Format(s): Introductory conference session, half-day workshop, full-day retreat.

Ideate Image

Innov-8 (innovate)

Training Focus: Implement Innovation

Objective: Bring a viable idea closer to market reality with a series of 8 mapping activities that transforms “thinking” into “doing” using design thinking and lean impact principles.

Create a simple, actionable roadmap for an initial market test or pilot launch based on ID-8 outcomes or a predefined innovation idea. Mile-markers include the offer, scope, budget, timing, resources, responsibilities, learning objectives and validation points.

Format(s): Full day workshop or retreat. Follow up facilitation available.

POP Culture Image

POP Culture

Training Focus: Embrace Change

Objective: Ignite a culture of growth and innovation with humorous fortunes wrapped inside Bazooka Joe® comics. Chew on simple advice like “Expensive Shoes Won’t Cure a Sore Toe” and “Do Not Eat Yellow Snow” to stretch problem solving, risk taking, decision making and collaboration.

Identify assumptions, habits, mindset and processes that stand in the way of change and new fortunes. Gum chewing allowed in class!

Format(s): Keynote, conference session, 2-hr workshop, half-day retreat. Bazooka Joe® gum and pink stress balls provided.

Clients

Cancer and Careers
United Way
American Lung Association
YWCA
Hasbro
Bead for Life
Eco Cycle
Firehouse Subs
Eaton
Oskar Blues
Marriott Vacation Club
Integrated Genetics
IRC
Nationwide Children's
TCBY
Mrs. Fields
Shriners Hospital
CSU Ventures

Stephanie's branding and storytelling expertise was instrumental in helping Oskar Blues create Can'd Aid in 2013 with a core foundation for national growth.

Diana RalstonExecutive Director, Can'd Aid Foundation

Stephanie receives top ratings as a facilitator from our field leaders. We value her professionalism, her authenticity and her talent to create a collaborative learning environment.

Mike FandeyVP, Training - United Way Worldwide

Stephanie created and facilitated an interactive mentoring workshop for The Unreasonable Institute's female entrepreneurs. I would definitely use Stephanie again to lead an energizing learning experience!

Jane MillerCEO - Charter Banking Company

Stephanie has a powerful ability to help teams move initiatives forward. She's been invaluable to the nLabs initiative at CU.

Alison PetersManaging Director - Deming Center for Entrepreneurship, University of Colorado

Stephanie significantly strengthen the positioning and value of our national corporate partnership program. Her coaching was critical to helping us renew large commitments.

Kate Sweeneyformer Executive Director, Cancer + Careers

Our Team

We are collective of impact catalysts, change agents, purpose promoters, curious listeners, authentic storytellers, brand architects and learning champions – transforming our passion for good to help conscientious corporations and nonprofits achieve brand trust, sustainable impact and a distinct market position.

i.f.g. Studios is based in Boulder, Colorado.

Stephanie Brady

Founder and Managing Director

Stephanie has provided growth and innovation leadership for some of the world’s most respected brands for more than 20 years, across private and public sectors.

She’s led brand identity, customer loyalty, omni-channel marketing, partnership programs, new product launches and cause marketing campaigns for Oskar Blues, Mrs. Fields, PepsiCo, Firehouse Subs, IBM, Sylvania Lighting and Hasbro.

Stephanie has also directed brand positioning, impact messaging, strategic marketing, social enterprise, sustainability planning, field training and stakeholder engagement initiatives for United Way Worldwide, American Lung Association, International Rescue Committee and Shriners Children’s Hospitals.

She combines her passion for purpose, entrepreneur mindset and extensive marketing expertise to mobilize greater impact, spark collective learning and seed sustainable growth within organizations and companies committed to making a difference in the communities they serve.

Stephanie is a national speaker, facilitator and trainer – presenting to groups such as Women CEO, IBM, Unreasonable Institute, Nonprofit Learning Labs, SeedCo, National Center for Social Entrepreneurs, The Conservation Fund, Boulder Startup Week and Boulder Earth Day.

Stephanie is the creator of “Books@Work”,  a former Media General syndicated business column and Starbucks-sponsored CBS radio feature interviewing high-profile CEOs about the books that influence their business leadership.

Stephanie has a BS degree from Purdue University’s Krannert School of Management and an MBA from University of Tampa.

Email Us

Are you ready to sharpen your storytelling, messaging, listening and learning efforts?